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Tasty Flavors From Evolution Of Smooth

Most people have heard about Evolution Of Smooth lip balm products, but many may not realize just how many flavors they offer customers. They have over twenty different flavors and are constantly creating new and exciting lip balms for enthusiastic customers all over the world. An example of their most popular flavors includes tangerine and honeysuckle honeydew. There is a flavor to please just about anyone, which is one of the reasons that the company has been so successful with their marketing campaign. With such a variety to choose from, fans of the lip balm can experiment with different flavors frequently.


Evolution Of Smooth has only been around for a short time, however, they have managed to take the number two position on the market and overtake the industry giant Chapstick. Refer also to this link, Chapstick led the market for over a century. Being able to accomplish such a remarkable task was a combination of creative packaging and a superior product that consumers find appealing. Their product was attracting celebrities that could be seen using EOS in public. Once their fans saw that they were using the lip balms, they had to have them as well. can be found in most large retail outlets internationally. The company continues to see rapid growth and are projecting hitting the $1 billion revenue mark in the next few years. Anyone that has not had a chance to try their products are in for a pleasant surprise. The lip balms soften and protect lips with a large variety of tasty flavors. Evolution Of Smooth is also priced economically so you can enjoy quality for a great price.


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EOS Lip Balm Scaled Quickly to Help their Sales

EOS Lip Balm is now a familiar name but it hasn’t always been that way. Just around 10 years ago, the company was brand new and people were still using Chapstick for all of their lip care needs. The lip balm industry was booming but Chapstick was at the forefront of it because of everything that the company had done for years. People who wanted to be able to enjoy the lip care products had to purchase twist tubes or pots that were difficult to use on the go. EOS took the time to make changes to the market. Follow this link to learn more,


The disruption came when EOS Lip Balm decided that they would offer a pot-like solution to the typical lip balm problems that America was having. The company offered a pot for people to be able to use on their lips but they didn’t want them to have to dig the lip balm out. This is where the idea for the sphere came from. The lip balm is built up into a mound on top of the pot-like structure. It is then fitted with a cap that twists on to keep it protected while in your pocket or purse. EOS created something that people didn’t even realize that they needed, see now.


Now that EOS has been on the market for several years, they are continuing to see success. The company actually surpassed Chapstick with the sale of their products in the past few years. While the products are slightly more expensive per unit, most consumers know that it is worth it because they get more product in the “unit” than what they do with the small Chapstick-style tubes. EOS’s success is another indicator that markets can be interrupted and that it just takes a little innovation from the company to be able to change things.


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EOS Lip Balms, A Flavor for Everyday of the Week

EOS has a line of products that includes shaving creams and lotions but their most prominently known for their lip care products. Nearly everyone has seen the famous lip balm spheres which was a revolutionary break from the traditional stick. Less well known however, is the variety of flavors EOS Lip Balms come in which is the topic of this article. More interesting facts here.


We first have to discuss the types of lip balms EOS has because not all are flavored. First you have the iconic spheres; of which their are 4 different varieties. Organic Smooth Spheres, Visibly Soft Smooth Spheres, Shimmer Smooth Spheres and Active Protection Smooth Spheres, go straight here on Only the Shimmer Smooth Spheres are flavorless. Secondly, EOS carries traditional stick lip balm called Organic Smooth Sticks of which there are only 3 flavors. We’ll take them one by one and see what wonderful flavors they have.


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Organic Smooth Spheres

The Organic Smooth Spheres come in 7 different luscious flavors. There’s Passion Fruit, Strawberry Sorbet, Blueberry Acai, Pomegranate Raspberry, Summer Fruit, Sweet Mint and Honeysuckle Honeydew. All of these flavors are deliciously decadent!


Visibly Soft Smooth Spheres

The Visibly Smooth Spheres come in 3 flavors; Vanilla Mint, Coconut Milk and Blackberry Nectar.


Active Protection Smooth Spheres

These are all geared for wearing out in strong sunlight and come in two flavors; Lemon Twist with an SPF of 15 and Fresh Grapefruit with a SPF of 30.


Organic Smooth Sticks

There are only 3 to choose from here; Pomegranate Raspberry, Vanilla Bean and Sweet Mint.


You can be sure that no matter what flavor or type of EOS you choose, you can’t go wrong. They’re all petroleum and paraben free! So why not get a flavor for everyday! Visit this page,!






Mike Baur’s Contribution to Innovation in Switzerland

Mike Baur is an entrepreneur from Switzerland. He is the co-founder and the executive chairman of Swiss Startup Factory. His main work at the company is fundraising and financing rounds. The company was started in 2014 with the aim of creating global companies to counter the existing norms and business models.

Baur has worked in the banking sector for over two decades. He worked at UBS as a commercial apprentice. He left UBS and joined Swiss Private Bank where he rose to become an executive board member. He quit and started to invest in startup companies.

In 2014, he met with Max Meister and Oliver Walzer and together co-founded Swiss Startup Factory. Their business involves a three-month program where they assist early stage startups with benefits such as financing, services, training, consultation, office space, and the connection to a big entrepreneurial and investment networks.

Swiss Startup Factory is the Switzerland’s leading autonomous privately funded early phase ICT Startup Accelerator. This factory is an accelerator that looks for emerging digital entrepreneurs. The company operates from its headquarters in Zürich Area, Switzerland.

Baur spends most of his time working in the Swiss youth entrepreneurship. He also provides financial and mentorship assistance to different Swiss startups. Additionally, Baur is the co-founder and director of another organization called Swiss Startup Association.


Baur has a Bachelor of Applied Science (Banking and Finance) from the University of Applied Sciences Bern. In 2008, he earned an MBA the University of Rochester. He also has an Executive MBA, from the University of Berne.


After finishing his studies, Baur worked in the UBS Wealth Management in the first years of his career. The companies are UBS Fribourg from 1991 to 2000, Wealth Management Switzerland between 2000 and 2002, and KeyClient Group Switzerland between 2002 and 2008.

In 2008, he joined Clariden Leu and worked as the Business Area Head of the Private Banking Switzerland. In 2011, he became the Head Private Banking Switzerland. In 2012, he joined Sallfort Privatbank AG as the Head Private Banking. He left the company in 2014 and founded his firm called Think Reloaded AG, a company he still manages.

Since 2015, he has been working for Innovation Lab Fribourg (ILF) as the Vice President. The company uses its network of mentors, coaches, investors, and business people from Switzerland to assist students in exposing their technologies to the business world.

From January 2016, he has been working at Swiss Startup Invest as the deputy managing director. The company provides assistance to Switzerland’s high-tech startups.

The Colorful New Trend Of Lip Balms That is EOS

Evolution Of Smooth or EOS as they liked to be referred is a brand of lip balms that has taken the world by storm. Known for their iconic spherical pocket lip balms available in almost any flavor one can think of, EOS has become a household name in the cosmetics industry. The EOS lip balms have nearly become a makeup essential all over the world. Lip care is an important part of one’s makeup and skincare routine, and EOS have played into that perfectly by giving their customers something that takes care of their lips, making them look and feel incredibly healthy. Since their establishment in 2009, EOS has become a big player in the lip balm category, taking on significant existing giants who were previously known throughout the industry.

But the recognizable factor of the uber cute lip balms isn’t the only reason why this product has become such a huge success all over the world. EOS aims to not just provide their customers with a product that looks good on the outside but also feels good on the inside, for details, click All the lip balms that EOS puts out are completely paraben free and contain no harsh chemicals that can damage one’s lips.

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The flavor range is just the cherry on the cake for EOS. With so many colors, all coming in their different colored spheres, people are now flocking to buy them, just to have a pretty big collection of EOS Lip balms. With staple favorites like Passion Fruit and Strawberry, to delightful mixes like Blueberry Acai, EOS hopes to have a lip balm flavor for everyone. To take their products to the next level and to give their customers an even bigger selection to choose from, EOS launched their Shimmer Lip Balms in two flavors, more of this on   This new line offers customers a wider range to choose from, as if they didn’t have enough of a choice already!  Follow EOS on their page.

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Cassio Audi, The Financial Whiz Behind Peninsula

Cassio Audi is a man who is driven by success. He is a highly well-known personality in the Brazilian financial sector and is known to be one of the most reputed financial advisors in the country. He is known for his tremendous foresight when dealing with finances and ability to chalk out the most optimal route for his clients so that they can safeguard and improve their finances. The company is known for its extensive client list and has helped numerous companies transform their financial situations. Audi is someone who believes in helping its customers grow and therefore makes sure that their best interest is always his highest priority.


Audi has contributed immensely to the overall growth and development of the company. He is someone who has lots of knowledge about the field and has applied that to the work that he does at the company. Cassio Audi’s skill and efficiency with financials show in the interactions he has with the employees of the company and as well as the clients who come to them for financial aid. Because of the years, he has spent in this field; he is known to be excellent at drafting up financial plans which benefit both the clients as well as the company he works for. With a dedication to providing their customers with the best investment opportunities.

Cassio Audi is the person who is mainly responsible for overseeing all the financial operations of the company. He has an immense love for the job and an incredible amount of respect for the field of finance.

Advertising Executive Lori Senecal Shares Secrets to Her Success

The Global CEO of Crispin Porter + Bogusky, Lori Senecal, recently sat down for an interview with Fluent in both French and English, Montreal native Senecal earned her degree from McGill.

She went on the serve as the global chief innovation officer and then the president of advertising agency McCann Erikson’s New York office. Observers credited her with infusing youthful new energy into the venerable old agency. Brands she has worked with in her career have included Coca-Cola, Victoria’s Secret Pink, Nestle, BMW, and American Express.

How did Senecal achieve her high level of success? According to her interview, it all started in high school, when she developed a passion for coaching gymnastics. “…Once you are a leader, it’s hard to be a follower,” Senecal explained. For more details visit her LinkedIn account.

Senecal further attributes her success to doing her research. The CEO says that other than referrals, another way she gains clients is through learning everything there is to learn about potential clients before meeting them for the first time. Lori Senecal also credits her parents with preparing her for success and mentions books about Steve Jobs as helping her learn about the up sides and down sides of leadership.

After leaving McCann Erikson, Senecal served as CEO of first Kirshenbaum Bond Senecal + Partners and then MDC Partner Network. The latter organization had her oversee MDC’s operations and corporate strategic resources division as president and CEO, reporting directly to MDC’s CEO Miles Nadal. Nadal said of Senecal, “She’s demonstrated exceptional leadership skills and has informally been helping with the strategic vision of MDC for the last five years.”

A member of the Ad Council Board of Directors, Senecal was named by Advertising Age as one of 2013’s Women to Watch. As Global CEO of CP+B, Senecal oversees the firm’s existing international offices in Beijing, Copenhagen, Gothenburg, Hong Kong, London, Los Angeles, São Paulo, and Stockholm and steers its ongoing global expansion. The agency’s chairman, Chuck Porter, has been quoted as saying, “Everything I’m not good at, she is.”

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Anthony Petrello: Mathematician, Attorney And Talented Executive

New Jersey native Anthony Petrello has always been very successful. In high school he was a superior math student. His great grades and talent for math helped him get a scholarship to Yale.

While their he studied under Serge Lang, a well known and internationally respected mathematician. After earning his BS and MS degrees, Petrello then enrolled at Harvard Law School and earned his law degree. After passing the New York bar exam, he accepted a position with top New York law firm Baker & McKenzie. Petrello’s work was so good he was made managing director of the firm.

A short time later one of the law firm’s biggest clients offered him a job. That company was Houston, Texas based oil and gas drilling company Nabors Industries Limited. In 1991 Anthony Petrello left Baker & McKenzie and was hired as Nabors Industries’ president and COO. A talented executive, Petrello was promoted to Chief Executive Officer, then deputy chairman and finally chairman of the board. In 2015 Petrello was paid $68.2 million. He was the highest paid chief executive in the United States. He had also married to soap-opera star Cynthia Carrafa.

Things changed when Petello’s daughter Carena was born prematurely and diagnosed with cerebral palsy. To help improve the life of his daughter and other children like her, he gave Texas Children’s Hospital to help start the Jan and Dan Duncan Neurological Research Institute. Along with his work at Nabors Industries, Petrello is now director of Texas Children’s Hospital Inc.

The Lip Balm Startup That’s Shaking the World

Everyone has seen the little round pods of lip balm in the check-out line of Target supermarket or the makeup aisle. They bear the initials “EOS” on the labels and on the bottom of the pods. How did this startup become such a popular product?

The company – Evolution of Smooth, or EOS for short – had a rather rough beginning. Since the pods are designed for female customers instead of male customers, some stores were hesitant to start selling EOS lip balm. Many of the initial meetings to get the product on the shelves were held with men. These people didn’t “get” the whole idea of a new chap stick since they were to be loyal for the years-old giants in the stores already.

It wasn’t until a female Walgreens representative met with founders Sanjiv Mehra, Jonathon Teller, and Craig Dubitsky (who left EOS before it was on the shelves to help another startup company) that EOS got a chance at stardom. She loved the little spheres of lip balm immediately, and opened an account with them.

From there, it was all up to the advertising. Instead of simply relying on the same old kind of advertising that the giants had gotten away with, EOS took their advertisements in a new direction. They still advertised in magazines like the giants, but they were marketing towards millennial females – those who fall between 25 and 35 years old. This meant getting smart with other kind of advertisements. Before the company could become a real competitor, they had to get involved with actresses and celebrities that millennial would know. Miley Cyrus and Taylor Swift – among others – would whip EOS pods out of their make-up bags and speak for the company in various countries.

Today, they outsell other companies known for chapsticks.

For more info, please visit

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Susan Shows Confidence in Marketing Skills

Susan McGalla is someone that women in business need not overlook. She is a powerful force, and I believe that people will love what she is doing in the business industry. She has transitioned from jobs such as CEO to director in business strategies. She has a wealth of information to give anyone that is looking for a opportunity to change directions in careers.

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That is often something that many women face when they are in the business World. They find themselves in a place where they want to move into another position, but they don’t know how to make a transition. I believe that Susan McGalla is one of the best resources for this. She is someone that has actually left a position when she was at the height of her career. She took time to focus on family, but she was still able to come back into the business world with another highly attractive marketing position.  Check

Sometimes women are afraid to take this type of risk when they want to take time for family. Susan never had a second thought about what she would do because she was confident in her skills. This confidence is what people can help women develop. The ability to gain confidence in your skills will help you stay marketable. I believe that this is the message that Susan preaches to women in the business world. Women have to be confident about what they are doing and knowledgeable about the things that excel their career. Read more, click on

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